BELIEVED

The main point of this Justin Bieber piece is to “rebrand” him as an artist while keeping some of his old elements that he is known for, like the color purple. Justin Bieber is the perfect example of a childhood popstar who has matured and grown throughout his years as a musician. His music has taken a turn as he has begun to collaborate and work with different pop, R&B, and rap artists. Throughout my research, my goal for this project was to incorporate some of his old style, to this new and edgier Justin Bieber we now hear on the radio and see on television. I designed a tour poster, an album cover, merchandise for his new (imaginary) tour Believed, and a concert ticket.

I chose the name “Believed” because his album “Believe” was his first record to hit the charts and go viral. This album included the popular songs “Boyfriend” and “As Long As You Love Me.” Prior to “Believe” coming out, Justin’s first album in 2009 “My World” coined purple as a staple to who Justin Bieber was. Hopefully I successfully showed who Justin Bieber is now through these designs.